If you are running a business, satisfying your customers is one of the most important goals you have to achieve. Satisfied customers will come again and again to your store to avail your services. You can do a lot more to keep your customers happy. Giving gifts to your customers on special occasions is a very popular means to gain their loyalty. But keep in mind that providing a pen or calendar with your company’s logo on it won’t work anymore. You might be wondering what a good gift might be to give to your customers.
There are a lot of things that need to be considered. The gift needs to be about them and not about you. The person on receiving the gift should think that you value them and also show that you put some real thought to find the perfect gift for them.
Knowing the likes and dislikes of the person can help you a lot. You might think of giving a flower bouquet to a customer, then find out that he or she is allergic to them. If you are thinking of fruit baskets, UK businesses are quite famous for giving them out, as you can’t go wrong with fruit baskets in most cases. Some other great gifting ideas are:
- One of the best gifts you can give is of a special kind of experience. You can give them complimentary tickets to a show or prepaid trip to some exotic place. An experience in a luxury car or jet planes are also good examples. These experiences leave back good memories, which the person will remember and will cherish. This is bound to put you on his good books.
- If your budget is a little low but you want to make a good impression on the customer, you can think of gifting a good book to him. Books are always good option for gifting, but you must make sure that the book is relevant to that person. You can do a little research to know about the person’s choices to find the best book for him.
- A gift basket is one of the safest options you can choose. People love to receive gift baskets filled with a variety of stuff. But most of the times, store bought gift baskets won’t actually create that good an impression on the customers mind. You can make custom gift baskets by filling them with an assortment of products that would actually meant something to them. A basket of fruit might also work in some circumstances. While on other cases you might have you to give in a little more thought.
- You can have a lasting impression on a person’s mind by giving them a totally unique gift. Most people buy the most common gifts to play safe. But this way you might just be giving them stuff which they already have in plenty. A unique gift grabs the attention of the recipient and creates a good memory and impression about you. This will evoke positive thoughts about you and your business in that person’s mind.